From Initial Trial to Trusted Partner: Treslam’s WPC Journey in the US Market

In early 2014, Treslam received an initial inquiry from a building materials distributor based in New York State. Curious about new outdoor solutions, the customer ordered a 40-foot container of Treslam’s WPC decking system as a trial. Upon delivery and installation, their feedback was overwhelmingly positive:
"This zero-maintenance, moisture-proof, and crack-resistant material completely outperforms traditional wood in every way."

Encouraged by these results, within months the customer expanded their order to include Treslam’s WPC fencing products. This shift marked a turning point — the superior durability and distinct look of Treslam’s WPC allowed the distributor to significantly differentiate their offerings in a competitive market, achieving profit margins exceeding 180%.
"This is more than a product — it’s a game changer for outdoor building materials," the distributor shared.

Accelerated Growth Across the Eastern United States

By the second half of 2024, Treslam’s partnership had grown substantially. Multiple containers of WPC fencing and decking materials were shipped to the US, supporting distribution across six states along the East Coast, including New York, Pennsylvania, and New Jersey.

Professional installation teams working with Treslam’s systems reported a 40% improvement in installation efficiency thanks to the product’s consistent quality and ease of handling. Customer repurchase rates soared to 65%, reflecting strong market acceptance and satisfaction.

Strengthening Ties at Industry Events

In late 2024, representatives from Treslam and the distributor met in person for the first time at the Shanghai Building Materials Exhibition. The meeting symbolized the growing synergy between manufacturer and partner — a relationship built on shared commitment to innovation and quality.

At the International Builders’ Show (IBS) in Las Vegas in early 2025, the distributor showcased the extensive market penetration of Treslam’s products, which had entered high-end residential communities, municipal projects, and recreational facilities such as golf courses across the East Coast.

Building More Than Fences — Creating Legacies

This evolving partnership underscores how Treslam’s WPC products are not just durable, attractive solutions but catalysts for business growth and transformation. From a single trial container to a thriving market presence, Treslam’s expertise in wood-plastic composites supports US builders and contractors with smarter, longer-lasting outdoor materials.

By bridging quality manufacturing with local market insight, Treslam helps customers create beautiful, sustainable outdoor spaces — establishing a legacy beyond fences and decks.